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Cybersecurity: Government vs. Your Account – A Comparison

With major data leaks and increased targeted advertising, concerns regarding internet security have never been higher, both for governments and individuals. Modern governments pour billions into cybersecurity efforts with the UK budget for the 2020/21… 

How Your Public Data Shapes Your Online Experience

In today’s interconnected world, your public data plays a significant role in shaping your online experience. From enhancing personalised content to influencing the ads you see, the data you share publicly can have a profound… 

Your Data Is Shared and Sold… What’s Being Done About It?

In the digital landscape, where every online interaction translates into data, understanding the fate of this data becomes crucial. This information, ranging from browsing habits to personal preferences, holds immense value, often traded like a commodity. Amid growing concerns over privacy and data misuse, the need for transparent and user-centric approaches to data handling is… 

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Empowering Users: The Rise of Personal Data Awareness

In today’s digital age, individuals are becoming increasingly aware of how their personal data is being used by businesses online. This growing awareness is a positive development that holds the potential to foster fairer and… 

Understanding the Theme of World Consumer Rights Day 2024

Embracing AI: The Future of Consumer Rights World Consumer Rights Day 2024 brings into focus a critical and timely theme: ‘Fair and Responsible AI for Consumers.’ With the rapid advancements in artificial intelligence, consumers face… 

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How Companies Profit From and Use Your Personal Data

In the age of information, data has become the modern gold rush, with companies like Experian, Equifax, and numerous others capitalising on the wealth of personal information individuals generate daily. Your online searches, social media…